• heroicons/outline/check The European wholesaler
  • heroicons/outline/check Photo, Video, Outdoor, Airsoft & Hunting
  • heroicons/outline/check 5,500+ products
  • heroicons/outline/check 45+ brands

Order

Benel is the trusted distributor and wholesaler for optical and studio equipment – serving businesses, retailers, and individuals across Europe. With a broad network of dealers, we make sure your order is delivered quickly and easily to a location near you.

Fast Service & Direct Shipping

Ordering as a business? You'll receive an automatic confirmation right away. During business hours, your invoice is sent by email within the hour. Once payment is received, we ship your order immediately. Thanks to our reliable logistics partners and competitive shipping rates, you can count on fast and affordable delivery.

Extensive Range

With over 4,500 products in photography, videography, hunting, and optics – including binoculars, night vision devices, and spotting scopes – Benel is one of Europe’s leading suppliers.

Sustainable Business

Benel is committed to the future. We reuse boxes and packing materials, invoice digitally, and all our products meet WEEE and RoHS environmental certifications.

Order Online, Pick Up Locally

Order your products easily online and pick them up at a dealer near you. Prefer home delivery? That’s possible too! During checkout, simply choose the option that suits you best.

Why Choose Benel?

✔ Free Advice

Our enthusiastic team is always ready to help you with advice and support. We continuously invest in our products and logistics, and always offer competitive pricing. Questions? Call us at +31 528-234828.

✔ Low Shipping Costs

Whether you're in the Netherlands or elsewhere in Europe – we offer fair shipping rates to all customers.

✔ Fast Delivery from Stock

98% of our product range is available from stock. Only specially ordered items may take longer.

✔ In-House Repair Service

Is something wrong with your order or did you receive a faulty item? Our in-house repair team is here to help quickly and professionally. Be sure to check the FAQ first – sometimes the fix is simpler than you think.

✔ Dropshipping Options

Ship products directly to your customer in neutral packaging with your company name on the packing slip. Interested? Get in touch for more details.

✔ 200 m² Showroom

Want to see the products before ordering? Visit our 200 m² showroom – open weekdays from 08:00 to 16:30.

✔ 2-Year Warranty

We stand by the quality of our products and offer a standard 2-year warranty on nearly all items. For more info, see our Terms and Conditions.